Career Conversations 53: Think Like a CFO (Even If You Never Want to Be One)

Ms. Ana Bastiani-Posner joined Kyowa Kirin in June 2020 as EVP, Chief Financial Officer for the North American region. Prior to Kyowa Kirin, she held the position of SVP, Finance and Administration at the New York Genome Center as a member of its executive team. Ana is originally from Brazil where she began her finance career in the banking industry in 1985. 

She holds a bachelor's degree from the Pontifícia Universidade Católica do Rio Grande do Sul and a Master of International Management from Thunderbird American Graduate School of International Management. Ana is a member of The Wall Street Journal CFO Network and was included in the Equilar/Nasdaq Top 50 Diverse Board Candidate list.

Varsha Eluri is a life sciences consulting leader with more than 15 years of experience at the intersection of commercial strategy, marketing analytics, and omnichannel transformation. She is currently a Partner at ProcDNA, where she leads the firm’s Omnichannel practice and advises pharmaceutical companies on building integrated, data-driven customer engagement strategies. 

Throughout her career, Varsha has held leadership roles at Ipsos and IQVIA, where she led multidisciplinary teams and complex client engagements for leading global pharmaceutical companies. Earlier in her career, she built and led marketing analytics capabilities within advertising agencies, including Allen & Gerritsen and Razorfish Health, helping clients translate data and customer insights into more effective marketing strategies. Varsha is passionate about developing high-performing teams, mentoring emerging leaders, and helping organizations navigate the evolving commercial and technology landscape in healthcare. Her leadership approach combines strategic thinking, analytical rigor, empathy, and a strong commitment to creating opportunities for others.

Varsha lives in Philadelphia with her husband and two sons. Outside of work, she enjoys live music and theater.